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Authentic Deal-Making

Why Deals Make Sense for Organizations of Any Size

In the latest episode of the Fueling Deals podcast, I spoke with John Bly about the advantages and disadvantages of using deals to grow inorganically.

John is an expert in dealmaking, both for his own CPA firm and for the clients he advises. When John first left his Big Four job to start his own firm, he quickly turned to acquisitions as a way of fueling the growth of his business, with the intent of expanding rapidly beyond small-business levels. He closed five acquisitions within a short amount of time, pushing his firm to the next level.

On this episode of Fueling Deals, John and I discuss both the incredible advantages and challenging disadvantages of growing inorganically. John shares how his own experiences with acquisitions inform his work with his clients. We also discuss the importance of finding the right deal, doing your due diligence, and ensuring that the firm you are looking to acquire is a good culture fit for your organization. John is a living example of how a small business can use deals to rapidly expand far beyond what could happen organically over time.

Deals are High-Octane Fuel for your Business

In John’s case, acquisitions within the CPA space were generally considered to be the exclusive domain of the Big Four firms. However, John’s experience working for one of the Big Four made him realize that he could use their strategies to grow his own small firm. Shortly after setting out on his own, John’s firm acquired five other small CPA firms and rapidly grew as a result of these deals.

The opportunity to grow inorganically, acquire new clients and new talent through mergers and acquisitions, and expand your reach are compelling arguments for finding worthwhile deals… regardless of your industry or how large your business is. The idea that mergers and acquisitions belong exclusively to large organizations is a pervasive myth, but it couldn’t be further from the truth.

Avoiding the Potholes While Your Foot is On the Gas

It is important to remember that, while inorganic growth can be a powerful stimulant for your business, the wrong deal can be potentially dangerous. There are often unseen challenges as John experienced in his fifth acquisition. That is why it is important to do your research and be sure of the firm you are looking to acquire. When John bought the firm, he was unaware that the previous owner had checked out on the business and stopped working on their clients’ behalf months before, and John had to spend a large amount of time and money cleaning up the mess with the IRS.

Another thing to be mindful of is that the culture of your existing business and the firm you are wanting to acquire should be a good match with a lot of overlap, or chaos could result. Small cultural differences are to be expected, but if you acquire a team that is dug-in and set in their ways and lack the willingness to be flexible, you could easily find yourself in the position of regretting your acquisition. In the worst case, separations (and all the hassles, headaches, and client issues that come with them) could result.

However, as long as you keep these concerns in mind, do your research, fully understand the benefits and liabilities your acquisition partner brings to the table and plan for unavoidable challenges, the benefits of the deal will almost always outweigh the negatives.

Learn more about Why Acquisition Isn’t Just for the Big Guys by listening to my episode on Fueling Deals podcast.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Deal-Making

The Intent of the Deal

In the latest episode of the Fueling Deals podcast, I share some of the more newsworthy deals of 2018. In the last year, there were a plethora of corporate partnerships, mergers, and acquisitions between major companies. Big deals can teach us big lessons.

Whether we’re looking at a deal like Oracle’s acquisition of DataFox or AlienVault being purchased by AT&T, there are approaches being used on the billion-dollar level that can help the inorganic growth of your business, no matter how large or small.

As you consider how to take advantage or source inorganic growth opportunities for your company, studying the reasons for, types of and strategies underlying the deals that that the big guys do is a smart thing to do.

What can you take away from the biggest deals of 2018?

  • Grow through strategic acquisition. Your company doesn’t have to be as large as Gannett or IBM to make a strategic move forward. Bringing on a company whose skillset will compliment that of your company can provide an accelerated path of growth.
  • Partner to keep up/outpace a competitor. Walmart and Microsoft seemingly have their sights on Amazon when they partnered for the purpose of being more competitive in e-commerce. Who can your company collaborate or partner with to increase sales?
  • Boost internal operations. The best deals can help you strengthen where your business needs some support. With AT&T’s purchase of AlienVault, they boosted their infrastructure and added value for their clients.

There are many differences between all these deals, and by evaluating them, you can use their proven strategies to grow your success.

Make sure to listen closely to this solocast to not only learn about some of the biggest deals that were made in 2018, but also to understand how to apply the philosophies to your own deal-making.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Deal-Making

A Very Big Deal

In the latest “solocast” episode of the Fueling Deals podcast, I discuss some of the bigger, higher-profile and more newsworthy deals of 2018, and I highlight the lessons that can be drawn from these deals and brought into your business and its own deals, no matter how large or small your business may be.

By analyzing the inner workings, strategic motivations and structural differences of these deals, I believe we can take away some powerful lessons and information about the making of a deal. Through reviewing what the “big guys” are doing, we can apply their philosophies and successful strategies to our own businesses.

There are as many reasons for doing a deal with another business as there are types of deals that can be done. We can learn a great deal about the motivations behind these deals, what the deal partners expect to gain, and even when deals with competitors are appropriate and beneficial. Listen to the episode and apply these lessons to your own deal-making.

The Motivation Behind Deals

As we analyze 2018’s biggest deals, consider the motivation behind them. In some cases it is obvious; IBM’s acquisition of Red Hat positions the company to be the #1 hybrid cloud provider in a rapidly growing market. The benefits of the acquisition are clear, as the deal helps IBM cement its dominance in the market.

Other times, the advantages aren’t as obvious. Why would Apple partner with one of its primary competitors, Google, for the purposes of cloud-based web services? Apple and Google are rivals in many other areas, but this partnership makes sense for both companies as it helps pressure their other main rival, Amazon. Since both companies benefit from the deal, the partnership is worth pursuing despite their ongoing competition in other areas.

The Key Lessons

Even though we are talking about multi-million and billion-dollar deals between huge, dominant corporations, the lessons we can take away from our analysis of their deals can be scaled and applied to businesses of any size. Just like with Oracle’s acquisition of DataFox, you can turn to deals to become even stronger in the areas of your business in which you’re already succeeding. Or, like with AT&T’s purchase of AlienVault, you can acquire a company that will help you boost your internal operations.

There are many other reasons to consider deals as a powerful tool for inorganic growth. The recipe for a successful deal involves having a clear understanding of what your deal partner is bringing to the table, how it will benefit your organization, and whether the deal will be more cost-effective and timely than trying to grow organically in that same direction. It is for this reason that I believe there is much value to be found in analyzing the deals of others and looking into the deeper truths and the nuts and bolts of those deals.

Learn more about Finding the Right Deal by listening to my episode on Fueling Deals podcast.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Deal-Making

Buyers and Sellers: Times Have Changed

The landscape of the wealth management field is ever-changing, and the changes in the industry have affected the deals as well. In my latest installment of the Fueling Deals podcast, I spoke with Mindy Diamond, CEO and founder of Diamond Consultants, specializing in recruiting and placing financial advisors, on this subject.

Through Mindy’s work in the wealth management field, she has helped facilitate numerous deals between buyers and sellers. She is a true expert at identifying potential deals for her clients, and she is also excellent at identifying weak points when the deal partners aren’t a good match.

On this episode of Fueling Deals, Mindy and I talk about what differentiates a good deal from a bad one. Mindy shares her strategies for identifying when a buyer is ready to buy, and her thoughts on the ever-evolving financial advisor field. Listen to our conversation and learn how a facilitator like Mindy can simplify the sometimes confusing process of finding and closing a deal.

A Complicated Process in a Changing Field

The work Mindy does helps grease the wheels for deal partners within the financial advisor industry. She has worked with big firms like Merrill Lynch, as well as independent, boutique, and specialty firms. One of the major changes Mindy has identified in recent years is the industry’s move to toward independence.

Not only does this create more possibilities and avenues for deal-making, it has also served to complicate the process. There are many more things to consider when structuring a deal now than there were ten years ago. Finding the right partner is critical, but it can be a challenge with the buffet of options available.

Looking to the Heart of a Deal

One of the most important aspects of finding the right deal is self-awareness. The buyer needs to understand specifically what it is looking to get out of the deal, what needs can be met and what challenges can be addressed through acquisition. The buyer needs to also understand what differentiates it in the industry and makes it a more attractive proposition for the seller than its competitors.

It is also important to look at the bigger picture. A deal can have immediate benefits but sour over time. By looking past the instant gratification, you can get a better sense of how your deal will affect you in the long term. That long-term approach is an important aspect of the evaluation process, and an experienced consultant like Mindy can help you with that process.

Learn more about Finding the Right Deal by listening to my episode on Fueling Deals podcast.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Deal-Making

Obtaining Capital and Investors

For certain businesses, it is essential to raise capital to get to the next level. One of the key ways that this can be accomplished is through investors. If you don’t structure your deals with investors properly, it can turn a strong move towards growth into a significant liability. During my latest interview on the Fueling Deals podcast, I spoke with Joel Block to gain more insight into finding, pitching and structuring deals with investors to raise capital.

Joel is the CEO of Bullseye Capital as well as a venture capitalist and expert in raising capital and creating investment funds. Joel’s experience in navigating the hedge fund world is one of the many benefits he brings his clients and speaking engagement attendees. He is the master of teaching companies to “draw the shortest line to the money”.

On this episode of Fueling Deals, Joel and I discuss why so many businesses struggle to obtain capital investments, how to structure your offer so that investors can easily understand it, and how to use new tax rules to your favor to completely avoid taxes on your capital gains and 1031 exchange deals. Listen and learn how to get money from others and keep more of your own money.

Terms Matter

If you’re looking for a large source of unsecured equity for your business, there are some things you need to keep in mind. Asking for large amounts of money is a different creature from smaller investments or loans against collateral, and the strategies you employ must adapt to these differences. It’s important to know how to speak the investors’ language and inspire confidence in what you’re doing (and offering).

It is also vitally necessary to understand the terms of the deal you’re offering the investor, whether the terms were drawn up by your attorney or not. If you don’t understand the deal, how can you give good answers to a potential investor’s questions and alleviate their concerns? You don’t need to be fluent in legalese, but you should be able to explain what you’re offering in exchange for their risk.

Simplicity and Shelter

The terms of the deal you’re offering should be simple enough for a layman to understand. Your goal isn’t to convince your investor’s attorney, your goal is to convince your investor to take the risk. Structuring your deal so that it can be easily explained will go a long way in portraying both confidence and knowledge of what you’re offering.

Additionally, Joel shares some incredible information on opportunity zone tax shelters brought to us courtesy of the 2017 tax code changes. Joel explains them as the most potentially powerful tax shelter ever, and he shares how to take advantage of these new rules (as well as their requirements).

Learn more about Raising Capital and Avoiding Taxes by listening to my episode on Fueling Deals podcast.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Deal-Making

How Using Influencers Can Help You With Your Deals

Using social media influencers may not be the first strategy that comes to your mind when you think about getting more deals. However, in my most recent podcast episode, Influencer and Sponsorship Deals, Ramon Ray, a bestselling author and four-time entrepreneur, gave us some great insight into how influencers can be a big asset to your marketing strategy.

Ramon’s career has been about helping entrepreneurs grow and scale their businesses. He also has personal and first-hand experience in the areas of marketing, sales, technology and personal branding. He has spoken before the United States Congress, invited by the Office of the President of the United States to speak at the White House on personal branding and produced many events including the “Smart Hustle Small Business Conference”, “Small Business Summit”, “Small Business Technology Tour”, “Small Biz Big Things” and more.

On this episode of Fueling Deals, Ramon and I talk about influencer and sponsorship deals, why they make sense for businesses of all kinds, and how they can have a powerful return on investment. Ramon shares his own experiences of closing a deal to sell his business, and he details his experience of setting up a business partnership and how it was structured. Listen to our conversation and learn why deals aren’t just mergers and acquisitions, they can be smaller arrangements… with huge results.

Why Influencers?

Social media influencers are a relatively new phenomenon, so why would you turn to one for your marketing? The answer is simple. An influencer already has an established relationship with his or her audience and has already done the work of building trust and growing their community. You can tap into that ready-made market for far less money than you would spend working with a traditional celebrity.
Social media influencers are also a great way to tailor your marketing efforts. You already know the kind of content the social media influencer is making, and you know who their target audience is. Finding and working with an influencer whose audience is your exact demographic can reap rewards you wouldn’t find with traditional marketing methods, and for far less money.

The Variety in Deals

As I have stressed before, deals aren’t just about mega-mergers and acquisitions. Working with smaller deals can provide significant benefit to your business as well. Influencer and sponsorship deals can be a powerful tool to connect your business with a premade audience, expose your products or services to new people who are more likely to be interested, and allow you to connect to your customers and build brand trust.

And that’s just one of the many types of deals at your disposal. If you haven’t done a deal before, just remember: everyone started with one deal. Perhaps working with an Instagram or YouTube star or, more applicable to some businesses, a LinkedIn Influencer is a great first deal to help give you a sense of how powerful deals can be in growing and scaling your business.

Learn more about Influencers and Sponsorship Deals by listening to my episode on Fueling Deals podcast.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Deal-Making

Why Deals Are Essential To Every Business

I’ve been working in the business of deals and negotiations for more than 30 years, both as a successful entrepreneur and as an attorney. My goal is to help you strategize, plan for, find, and complete deals that will help your company grow more rapidly and strategically. This is called “inorganic growth”, and it differs from the traditional often slow, organic growth you’re probably familiar with.

On this episode of Fueling Deals, I discuss the key concepts and important terms you need to be aware of before you consider a merger or acquisition. I outline and define the various types of other deals available to businesses of all sizes, and I discuss how each has its own benefits, drawbacks, and pitfalls to avoid. Listen and learn the difference between angel investment, private equity and venture capital, and find out how inorganic growth can fuel your business.

Deals for Everyone

No matter how big or small your business, you can benefit from deals with other companies.

There’s a type of deal for almost every situation and new opportunity. The point of my podcast is to expand your understanding of what options are available to you and give you the knowledge you need to make informed choices.

As I highlight in the episode, deals are about more than just mergers and acquisitions. Maybe you need to generate capital for your business and would consider an equity investment. Maybe you’re looking to add new talent to your team and you are in a position to acqui-hire them. Maybe there is a client vendor or industry partner with which you can enter into a strategic alliance. The multitude of options mean that you have a tremendous number of tools available to you to help you scale your business.

Definitions Matter

The business of deals has a lot of lingo. In this episode, I take the time to explain what these keywords mean in layman’s terms. I even go a step further, breaking out concepts like joint ventures into the two different types (company joint ventures and contractual joint ventures) and explain the difference.

At its simplest definition, a deal is just an agreement that (ideally) benefits both parties.

Deals can be a great way to lean into the strengths of your business, or shore up its weaknesses. I hope this episode helps you better understand the dynamic growth opportunities available to your company and gives you the confidence to take action and do deals that help you achieve your dreams and objectives.

Learn more about The Language of Deals by listening to my episode on Fueling Deals podcast.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Deal-Making

The Differences In Deals

In the latest episode of the Fueling Deals podcast, I interviewed David DeVoe about the ins and outs of different types of deals and how each one has its advantages and disadvantages.

David’s work with DeVoe & Company makes him a true expert on the pros and cons of deals. Through the extraordinary depth and breadth of experience his team brings to their clients, they work to smooth the process and transition of deals and to maximize the benefits their clients reap.

On this episode of Fueling Deals, David and I discuss services his company provides; everything from succession planning to governance, investment banking, and valuation services. One particular and interesting area of David’s work is in serving as an objective third party to help companies facilitate their deals in a way that benefits everyone involved – the buyer, seller, clients and employees. Listen to our conversation and learn from David’s impressive insights.

Telling the Right Story

As David explains, it is critical to have all of your ducks in a row when courting buyers. This means identifying areas where you are weak, cleaning up your records, making sure contracts are signed with all your clients, and doing the necessary background work to tell the right story.

If you are a seller, look at things from the buyer’s perspective. And tell the right story. Be clear and communicative, respond to requests for information, and be honest. Trust is a big component in any deal, and so it is important to take steps to foster trust with your prospective buyers.

Buy, Sell or Merge?

As a buyer, it is vitally important to understand the needs and capabilities of your organization. One of the functions DeVoe & Company serves for their clients is to help identify if an organization is even in a strong enough position to consider buying another firm. You need to make sure you have enough capital to complete the deal you’re looking for, and you need to be certain the seller will be a good fit for your organization.

Additionally, it’s important to be sure you’re buying another firm for the right reasons. Does the acquisition address a specific need or problem, or would you be better served by merging with another firm? Or would you possibly even be better off selling? Maybe the problems you’re trying to address can be taken care of through other strategies rather than a merger or acquisition? These questions are important, and David and his team at DeVoe & Company help their clients find the answers they need.

Listen to the full interview in David’s episode on the podcast, Greasing the Wheels of Deals.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Conversations About Difference Authentic Leadership

Is Fear Changing the Way You Do Business?

Are your fears and insecurities holding you back in business? Do you find yourself playing small and waiting for external validation before you can make your next move? If you are waiting for some sign that you are doing the right thing, then you need to take a deep breath and a step back.

Your mindset has a huge impact on the long-term success of your business. For me, I keep my mindset positive and focused with a physical reminder. I wear a bracelet with a token that has the word “freedom” engraved on it. I have not taken this off since I bought it three years ago from myintent.org. Freedom is my single highest value in life and it applies to multiple areas including everything from freedom for all people from oppression to freedom for me to create the life I want to live (it’s why I’m an entrepreneur), and the topic of this blog – freedom from fear or, at times, the freedom to face fear and have the courage to push through it.

There are some freedoms you need to work to attain. For example, I have freedom from the fear of financial insecurity not just because I run two successful businesses but, also, because I have done a lot of work related to my relationship with money and staying in abundance instead of scarcity. There are some freedoms you are given. For me that includes having freedom from fear of oppression for my sexuality, skin tone and gender because I am a cisgender straight white male but not necessarily culturally as there is still anti-Semitism and I am Jewish. I have worked and continue to work on breaking through fear in all areas of my life and am committed to using my financial stability and experience to help lift up others from a place of fear because I know what it feels like to be afraid and to come through it.

About six years ago, I was on an Entrepreneurs Organization forum retreat, and one of the things we did was rappel off cliffs. There I was hundreds of feet up with my peers, and I am there despite that I am afraid of heights. Not just afraid and uneasy; heights are a real phobia for me. I was there because every few years I force myself to do something that literally terrifies me as I refuse to be held back by fear.

After, mistakenly, waiting for several of my forum-mates to go first and letting the tension and fear build to almost unbearable levels, it was my turn. The first time I leaned back off the cliff and had to trust the rope would hold me as I went down that mountain, I was absolutely terrified. Anyone who can literally lean back off a cliff and not pass out from the fear has conquered a part of themselves that was limiting them but if you do it with something you have a phobia about, well … . I have done other things to push myself outside of my comfort zone. I’ve done ropes courses, zip lines and even jumped out of a perfectly good plane skydiving. I have even climbed a couple of hundred feet to a tiny platform and bungee jumped. Why do I keep putting myself in a position where I am frightened? Because I want to do something that breaks through those feelings of fear and then be able to call upon that in other parts of my life.

When I say break through the fear, I want you to understand that I’m still always afraid. The act of taking on my fear with a physical test, and then conquering that physical test, shows me that I can trust myself to not let my fear hold me back.

You may have fears around shifting the way you work being out of the office more, trusting others, delegating more, or of your own failure or success.. I’m going to encourage you to break through those fears. Because you can live the life you were meant to lead. I mean, I have done it, other people have done it. Why not you? There are situations in your life where you’ve had a fear of something and then you’ve done something to break through that fear and overcome it so call upon those times and apply that same courage in other parts of your life.

I use those times when I’m afraid of something in business and think back to those moments when I worked through my fears, leaning back off that cliff, leaping off that platform attached only to a bungee or jumping out of that plane. It gives me another level of confidence and not just on an intellectual level; there’s something visceral about it. If I can do those things, I can do anything.

If there’s any fear that comes up around making shifts in your business just listen, face the fear, visualize the freedom and use the experiences where you have had fears in the past and broke through them. Use the work you did on a physical challenge, for example, or other situation as the motivation to get the courage to make a change. When you do your level of success, satisfaction and happiness in business and life will increase exponentially!

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!

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Authentic Leadership

8 Books to Help You Run an Authentic Business

I have found that reading is one of the best returns on your investment in the business world and it is the way that I keep myself grounded and ensures that I remain authentic in my business. When you arm yourself with the ideas and innovations of the best in their industry, you will be continuously collecting tools and ideas to keep you operating authentically and at your own highest and best use.

At Authentic Enterprises, I make it a point to attend every client meeting and every team meeting with my whole self. There are several ways I remind myself of the big ideas which influence me. My time with my forums and coaches helps me center and recalibrate my goals and realign my actions and mindset with those goals. The energy I put toward self-care keeps my lifestyle sustainable and, occasionally, I reassess if my needs have changed and adjust my focus accordingly.

There are several books which have influenced me and the way I do business. Below are 8 of my favorites (in no specific order):

  1. The Birth of a Brand by Brian Smith, UGG Founder
    Brian is a talented businessman and his book explains his journey from accountant to founding the internationally known and loved UGG. He gives generously of his time and talent in The Birth of a Brand and gives a look behind the curtain at what makes an idea ready to launch a business.
  2. The Book of Mistakes by Skip Prichard
    Skip’s new release is an excellent example of learning from past mistakes. You will always make some of your own, but what you can learn from observing others’ mistakes will help set your business apart. The Book of Mistakes reminds you to move on from the past to focus on building your future.
  3. Master Your Cash Flow by Al Zdenek
    Al is a good friend and a financial wiz. This book gives business owners the knowledge and leverage they need to manage the company finances. Whether your business is a fledgling startup or has been running successfully for more than a decade, Al’s Master Your Cash Flow is worth a read.
  4. Profit First by Mike Michalowicz
    It’s no secret that I run both of my businesses based on Mike’s Profit First idea. The premise is to allocate a percentage of each incoming check to different parts of your business such as marketing, administrative, etc. The main idea of Profit First is to pay the owner first!
  5. The Science of Getting Rich by Wallace Wattles
    Many people are not aware of the work of Wallace Wattles but his work is one of the foundations of much of the personal growth work over the last century. Fortunately, as his books were written in the early 1900’s, they are now out of copyright and in the public domain. The title link is to a PDF of his book, The Science of Getting Rich.
  6. The Image of Leadership by Sylvie di Giustio
    Sylvie is a dear friend and fellow NSA NYC member. She is an expert on “People Packaging” as she puts it. Her book The Image of Leadership explains the ways that we project a message to the people around us without even trying. Sylvie rightly suggests making sure your projected image presents your product in the best possible light.
  7. Jab, Jab, Right Hook by Gary Vaynerchuk
    It is no secret that I am a big Gary V. fan. In fact, I sent a recent Tweet offering his team free negotiating advice. Most of the advice in this well-known marketing book is timeless. Gary V. has updated his messaging to clarify that the right hook can require some more nuance and planning than cleverly placed jab. If you haven’t read Jab, Jab. Right Hook yet, you are missing out!
  8. I Can See Clearly Now by Wayne Dyer
    One of Dr. Wayne Dyer’s most wide-read books, each of his books are best sellers. In I Can See Clearly Now, he uses his memoir to share the truth and wisdom he amassed over decades of studying manifestation. For me, Wayne Dyer was a master teaching people how to connect to source and manifest in their lives from that place. He wrote countless books and gave many talks including several for PBS fund drives that are available without cost. Check out his work at www.drwaynedyer.com.

I hope you celebrate National Book Lovers Day with your fellow book lovers. I would like to know what you are reading and which books are inspiring you in your own business. Comment below or tag me on Twitter @coreykupfer.

Corey Kupfer is an expert strategist, negotiator and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author and professional speaker who is passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast.

If you want to find out how deal-ready you are, take the Deal- Ready Assessment today!